Business DNA
Anchor your business in a vision you believe in, principles your organisation lives by and a core focus that everyone rallies behind.
What’s your story?
We partner with you to create the DNA of your business, setting the foundation for everything else you do. Just like your body hangs (quite literally) off your core, the long-term success of your organisation is anchored in your mission, vision, principles and more.
We define the essence of your business, with a touch of magic
We develop missions and visions to bring focus and direction to organisations.
We create principles that help organisations hire the right people and deliver services in the right way.
We write the voice and tone for organisations, ensuring it resonates with customers and drives recognition of the brand.
We do business names and taglines – bringing your vision to life is just a few words or less.
The format varies depending on the problems you’re trying to solve and the goals of your organisation. Reach out to learn more.
What to expect
Initial consultation to understand your goals, challenges and the current state of your business.
90-120 min workshop with key business stakeholders, facilitated by the Made of Magic team.
Live (or VC) presentation to share the first draft of deliverables.
2-3 rounds of feedback & iteration
Final deliverables packaged up for you to start integrating into your organisation.
Convinced? OK, Let’s get started.
Tells us a little bit about your business, goals and challenges and we’ll get in touch to discuss how we can partner and solve them together.